Live from the Mile High City – join us as we talk with Chad Brown, Colorado sports legend, in front of a live audience at the 2024 Event & Venue Marketing Conference in Denver, Colorado. Chad won a NCAA championship in football with the Colorado Buffaloes, played 15 years in the NFL (including two Super Bowl appearances and 3 Pro Bowls), is a football commentator and radio analyst, and owns his own business. Having played in and called games at numerous venues, we talk with him about what makes a venue great, and how it’s often the impact it has on the community more than the innovations and shiny features. From playing football in his neighborhood in Pasadena as a kid to playing in multiple Super Bowls, he speaks about the joys of being a professional athlete as well as what it’s like to deal with loss when you lose the biggest game of your life. As he says, “Struggle is life. It is the downs that make the ups so great. It is the losses that make the wins so satisfying.” Chad explains what makes a team great is not the most talent, but those that play for one another. Enjoy this fun live episode with audience questions and interaction, great advice from a pro athlete turned entrepreneur, and a taste of being an attendee at the sold out 2024 EVMC conference.