Adventures In Venueland

Samantha Marker

Episode Notes

Lalaland returns as we collect another guest from the City Of Angels with Samantha Marker, Social Media Manager at SoFi Stadium, YouTube Theater, and Hollywood Park. This episode rounds out our Adventures In Venueland team, as Samantha tells us about her involvement with the podcast as well as the Event & Arena Marketing Conference. She walks us through her career so far, from red carpet hopping as a kid to working at the Greek Theatre and Staples Center, to where she is now. We talk about what makes a good social platform and when is a good time to invest in one as part of your marketing mix. Samantha talks about how to cover major events such as awards shows and great ways to build your venue’s brand and personality. This episode is a wonderful mix of social media tips, fun conversation, and great perspective of growing in the industry while early in your career.